The New York Times recently did an article on Tillamook’s new TV Ad campaign to promote their award winning medium cheddar cheese. Check out the article by clicking on the link above. What do you think of their commercials and advertising strategies thus far? (If you are unfamiliar with these check out the previous posts to see commercials and other ways Tillamook is promoting itself in the media) Are these, or would these use of the media be effective towards you or those you know? Have you been exposed to any of Tillamook’s marketing efforts recently and how well did they stick or grab your interest?
I am bias toward their products and so I am curious of Tillamook’s effectiveness toward those originally unfamiliar with them.